A History of Swedish Music Posters from Gröna Lund.

Gröna Lund is a permanent attraction in Stockholm with exciting rides, restaurants, bars and an important concert stage on which most of the world’s more famous artistes–ranging from Birgit Nilsson via Chuck Berry to The Clash–have performed.

Posters for events and concerts at Gröna Lund have become highly collectible. Between 1971 and 1988 they were designed by one man, Nils Sture Jansson–who produced about 800 individual posters, sometimes with incredibly short deadlines. In 2012 Premium Publishing produced a book containing 200 of Nils Sture Jansson’s poster designs edited by Nils Sture Jansson’s son, Jonas, and Gröna Lund’s own historian Andreas Theve. The book rapidly sold out when it was published–but I was lucky to find a copy in Söders Bokhandel– a little, but extremely well-stocked bookshop in Stockholm. The book has  also become highly collectible.

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The book’s cover. The cover picture is of The Ramones (see poster below)

Nils Sture Jansson’s relatively simple illutrations capture the spirit of the artists and, according to the introduction, were much admired by them. Only a few were unhappy–and that was sometimes due to the fact that his or her name was misspellt.
Here are some samples (posters for artists I personally like):

Jansson would be supplied with photos of the artist(s) and deconstruct them to make his poster designs.

Kristian Russell has taken over and is continuing the tradition of Gröna lund posters.

 

 

 

 

 

 

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